Pacific Life Pavement Chalk Art

Anamorphosis, Video 13 October 2014 0 Comments

While watching the Michigan State vs. Purdue football game this past weekend (Michigan State won 45-31), a commercial for the insurance company Pacific Life came on during one of the breaks.  It took me about half way through the commercial before I realized that the subject matter of the advertisement was a three dimensional anamorphic pavement chalk art drawing.  The drawing makes it appear that a hole has been cut into the pavement revealing a view of two whales swimming in the ocean.  You can watch the full commercial below.

After a little research, I was able to determine that the pavement art featured in this commercial was created by We Talk Chalk (a group run by Melanie Stimmell and Remco Van Latum).

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