Research has shown that presenting a food portion in a smaller bowl creates the illusion of a larger portion. Conversely, presenting the foot in a larger bowl creates the illusion of a smaller portion. The quantity of the food remains the same. This phenomenon is known as the Delboeuf illusion. This illusion forces your mind […]

The 10th annual edition of the Best Illusion of the Year contest was held on May 18, 2014 in St. Petersburg, Florida.  Taking home the prestigious first place prize were Christopher D. Blair, Gideon P. Caplovitz, and Ryan E.B. Mruczek from the University of Nevada Reno.  Their illusion was a new twist on an old […]

Which orange circle in the image below is bigger? Believe it or not, both orange circles are the same size.  The larger circles surrounding the one on the left give it the appearance than it is smaller than the one on the right (surrounded by smaller circles).  This illusion is known as the Ebbinghaus illusion […]